Keyword Tracking

Cortex continuously monitors keyword positions for your applications and their tracked competitors. Search results are refreshed daily, with high-priority terms updated on on-demand intervals.

Daily Rank Ingestion

Our ranking engine runs automated headless probes across localized regional storefronts:

• Probes replicate native iPhone and Android search clients.
• Clean-room searches prevent personalized user bias.
• Search indexes capture positions 1 through 250.

{
  "keyword": "sleep sounds and white noise",
  "storefront": "US",
  "platform": "ios",
  "rank": 3,
  "previousRank": 7,
  "delta": "+4",
  "bestRank": 2,
  "topCompetitors": [
    { "appId": "123456789", "name": "Calm", "rank": 1 },
    { "appId": "987654321", "name": "Headspace", "rank": 2 },
    { "appId": "456789123", "name": "Your App", "rank": 3 }
  ]
}

Tagging & Organization

Group your keywords to slice analytics effectively:

• Brand Keywords: Your own app name and company trademarks.
• Competitor Terms: Direct competitor app titles and branded terms.
• Feature / Discovery: Generic search terms reflecting core functionality.
• Seasonal / Promo: Terms targeting holidays, events, or marketing pushes.